KPA Unicon
Clean energy is good energy
KPA Unicon, a trailblazer in power plant modernisation, sought our B2B expertise to enhance their brand presence. Our partnership involved a comprehensive overhaul of their brand, including strategy, identity, sales and marketing materials, video production, and website development.
Analysing KPA Unicon’s services and market climate helped us to redefine their offerings, which can get quite technical, and craft a more digestible narrative that resonated with their target audience. The core essence of their services was further distilled into a message that empowered energy producers, helping them realise that moving to clean energy and updating their systems was their opportunity to harness their energy for the good of the planet and everyone on it.
Visual identity also played a key role in our work. We brought in new colours and created an icon system. We also showcased KPA Unicon’s cutting-edge solutions and their plant renewal success stories, which reinforced their clean-energy ethos.
Our collaboration with KPA Unicon gave them the tools they need to stand out in the competitive energy sector. It also instilled a sense of pride, confirming their pioneering role and vital contribution to a cleaner, sustainable future.
We’re also proud that our work brought a human element to a world that largely consists of boiler plants that most people will never see. Cleaner energy production, KPA Unicon’s work, makes life better for all of us and now they are in a better position to have that discussion.