Kuopion Energia
Good energy is contagious
Kuopion Energia already had a strong position in the market, but their image didn’t align with how their long-term customers perceived them. While helping our client rethink their perspective of their products and services, we realised the importance of reminding their target audience that, as a local energy provider, the company is an essential part of the community. That’s why we developed an approachable and relatable brand image that better reflected their important work and their place in the community – the way any good neighbour would.
Check out the music video we created for Kuopion Energia:
Kuopion Energia – Sen tuntee
Warmth of life
“The process went incredibly smoothly. It was almost surprising how well the initial drafts of the brand strategy resonated with the entire management team. The development of the strategy was highly systematic, and we stayed perfectly on schedule.”
– Satu Nurminen, Head of HR and Communications, Kuopion Energia
Photography: Petra Tiihonen
Video: Nobrainer Films
